Bernstein Initiates Rivian at Underperform, $6.10 Price Target
- Rating
- Sell
- New coverage
- Target
- $6.10
- First target
- Outcome
- Missed
- within 12 months
What the analyst said
Bernstein SocGen Group analyst Daniel Roeska initiates coverage on Rivian Automotive Inc (NASDAQ: RIVN) with an Underperform rating, PT $6.10.
“Rivian has built a brand based on “adventure” and has the resources to scale it. Now, it faces slower market growth, rising competition, and limits to the segments its brand can address.
While we see the company succeeding in its plan to reach >500k units by 2030, this is not enough to create financial success for shareholders.
With breakeven years away and mounting risks,we initiate on Rivian with an Underperform rating and a price target of $6.10.”
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Where the price stands
RIVN trades at $13.96. The 11 analysts who set a target in the last 3 months range from $14 to $23, with a median of $20. This $6.10 target is 70% below the median, the lowest on the Street.
Since the note RIVN has moved +10% (from $12.71). The 12-month window closed on January 29, 2026.
Track record
This call✗ Not reached within 12 months: a year after the note RIVN closed at $15.17, 149% above the $6.10 target, and it moved the other way.
Firm track recordBernstein: 70% of its 10 targets at least a year old were reached within 12 months (#18 of 20 firms); on Rivian, 0 of 2. Accuracy ranking →
Bernstein on Rivian
Bernstein price targets on Rivian
2 calls from January 29, 2025 to April 14, 2025. The target stayed at $6.10. The rating stayed Sell.
- April 14, 2025Kept the $6.10 targetSell$6.10
- January 29, 2025 This noteEarliest call shownSell$6.10
