Evercore ISI Reiterates Outperform Rating on Apple amid MacBook Neo Launch, $330 Price Target

Evercore ISI analyst Amit Daryanani reiterated an Outperform rating and $330.00 price target on Apple (NASDAQ: AAPL).

“The refreshed MacBook portfolio is positioning Apple to go on the offensive in the PC market.

While the MacBook Air and Pro releases add improved performance and AI processing capabilities, the MacBook Neo launch firmly positions Apple in the midrange PC market, where it’ll see greater competition from traditional PC OEMs.

In addition, Neo reinforces Apple’s flywheel effect by bringing more price-sensitive consumers into the Mac ecosystem, deepening cross-device engagement through iPhone integration features like Handoff that could ultimately drive incremental hardware and services monetization.

Maintain OP and $330 target.”

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