BofA Securities Lowers Apple Price Target to $320
- Rating
- Buy
- Unchanged
- Target
- $320
- from $325 (−2%)
- Outcome
- Reached
- on July 15, 2026

What the analyst said
BofA Securities analyst Wamsi Mohan lowered the price target on Apple (NASDAQ: AAPL) to $320.00 (from $325.00) while maintaining a Buy rating.
“Our checks in Asia suggest that Apple will likely introduce its first foldable iPhone in 2026.
We expect the features to include an inner screen (book style foldable) of 7.7-7.8” and under 10mm thickness when folded.
The foldable is expected to have Touch ID in its first generation and no Face ID and no physical SIM.
Given that is a major form factor change, we expect initial demand to be strong and the supply chain is gearing up for a range of outcomes from 10-20 million units.
This is much higher than competing products (single digit millions for Samsung’s foldable), but we expect higher demand for Apple’s products from China and from Pro/Pro Max users that would like a larger screen.
Reiterate Buy on multiple catalysts including AI at the edge, launch of foldable and strong capital return.”
The price target and rating on this page are the opinion of the issuing research firm and its analyst, not of Price Target. This page is published for informational purposes only and is not investment advice, a recommendation, or an offer to buy or sell any security. Past performance does not guarantee future results. Consider your own circumstances and consult a licensed financial adviser before making investment decisions.
This research note is reproduced verbatim from the issuing firm. Price Target never edits, paraphrases or alters analysts’ words — we only republish them in one place.
Where the price stands
AAPL trades at $345. The 16 analysts who set a target in the last 3 months range from $250 to $400, with a median of $358. This $320 target is 10% below the median.
Since the note AAPL has moved +39% (from $248). 12-month window: day 224 of 365, closes on March 23, 2027.
Track record
This call✓ Target reached on July 15, 2026, 4 months after the note.
Firm track recordBank of America: 86% of its 37 targets at least a year old were reached within 12 months (#10 of 21 firms). Accuracy ranking →
Bank of America on Apple
Bank of America price targets on Apple
8 calls from March 23, 2026 to July 31, 2026. The target went from $320 to $380 (+19%). The rating stayed Buy.
- July 31, 2026Kept the $380 targetBuy$380
- July 20, 2026Kept the $380 targetBuy$380
- June 18, 2026Kept the $380 targetBuy$380
- May 26, 2026Target raised from $330 (+15%)Buy$380
- May 1, 2026Target raised from $325 (+2%)Buy$330
- April 21, 2026Kept the $325 targetBuy$325
- April 14, 2026Target raised from $320 (+2%)Buy$325
- March 23, 2026 This noteEarliest call shownBuy$320




