Citizens JMP Affirms Market Outperform on Alphabet, $515 Price Target
- Rating
- Buy
- Unchanged
- Target
- $515
- Unchanged
- Upside
- +48%
- GOOGL at $348 today

What the analyst said
Citizens analyst Andrew Boone reiterated a Market Outperform rating and $515 price target on Alphabet (NASDAQ: GOOGL).
“YouTube (GOOGL, MO, $515 PT) global time spent declined ~1.4% Y/Y, a second negative month. Global MAU grew +2.4% Y/Y and global DAU +1.3%.
YouTube remains the leader in share of U.S. and global time spent (~33% and ~28%), though it ceded ~175bps of global share Y/Y to Instagram and TikTok while gaining ~90bps in the U.S.
U.S. time spent grew +4.2% Y/Y, decelerating ~2 points M/M from +6.5%. Remember that more than half of U.S. consumption of YouTube now takes place on TV, which we are not capturing here.”
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Where the price stands
GOOGL trades at $348. The 24 analysts who set a target in the last 3 months range from $350 to $515, with a median of $420. This $515 target is 23% above the median, the highest on the Street.
12-month window: day 0 of 365, closes on October 14, 2027.
Track record
This callOpen: GOOGL has not reached $515 yet. This 12-month target is scored on August 24, 2027. Same target as this firm’s August 24, 2026 note, so it is scored there.
Firm track recordToo early to score Citizens JMP: price targets are 12-month calls and fewer than 3 of its targets are a year old. 1 of its 9 open targets have already been reached. How we score
Citizens JMP on Alphabet (Google)
Citizens JMP price targets on Alphabet (Google)
8 calls from July 24, 2026 to October 14, 2026. The target stayed at $515. The rating stayed Buy.
- October 14, 2026 This noteKept the $515 targetBuy$515
- October 9, 2026Kept the $515 targetBuy$515
- August 31, 2026Kept the $515 targetBuy$515
- August 26, 2026Kept the $515 targetBuy$515
- August 24, 2026Kept the $515 targetBuy$515
- August 17, 2026Kept the $515 targetBuy$515
- August 14, 2026Kept the $515 targetBuy$515
- July 24, 2026Earliest call shownBuy$515




