UBS Raises Alphabet Price Target to $380
- Rating
- Hold
- Target
- $380
- from $379 (0%)
- Upside
- +9%
- GOOGL at $348 today

What the analyst said
UBS analyst Stephen Ju raised the price target on Alphabet (NASDAQ: GOOGL) to $380 (from $379) while maintaining a Neutral rating.
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Where the price stands
GOOGL trades at $348. The 24 analysts who set a target in the last 3 months range from $350 to $515, with a median of $420. This $380 target is 10% below the median.
12-month window: day 0 of 365, closes on October 14, 2027.
Track record
This callOpen: a 12-month target, scored on October 14, 2027, a year after the note.
Firm track recordUBS: 79% of its 24 targets at least a year old were reached within 12 months (#14 of 20 firms). Accuracy ranking →
UBS on Alphabet (Google)
UBS price targets on Alphabet (Google)
8 calls from January 20, 2026 to October 14, 2026. The target went from $345 to $380 (+10%). The rating stayed Hold.
- October 14, 2026 This noteTarget raised from $379 (0%)Hold$380
- July 23, 2026Target cut from $410 (−8%)Hold$379
- June 3, 2026Kept the $410 targetHold$410
- April 30, 2026Target raised from $375 (+9%)Hold$410
- April 23, 2026Kept the $375 targetHold$375
- April 21, 2026Target raised from $348 (+8%)Hold$375
- February 5, 2026Target raised from $345 (+1%)Hold$348
- January 20, 2026Earliest call shownHold$345



