UBS Affirms Buy on NVIDIA, $300 Price Target
- Rating
- Buy
- Unchanged
- Target
- $300
- Unchanged
- Upside
- +31%
- NVDA at $229 today

What the analyst said
UBS analyst Timothy Arcuri reiterated a Buy rating and $300 price target on NVIDIA (NASDAQ: NVDA).
“The Taiwan Ministry of Finance released September export data, including Automatic Data Processing equipment (ADP).
ADP ex laptops came in at $29.8B, up 25.9% M/M from August’s $23.7B, well above normal September seasonality (-0.3% M/M on average).
The September surge followed a more modest August recovery (+5.1% M/M versus +2.3% seasonal) after July’s 10.6% M/M decline.
The elevated absolute level of exports remains consistent with healthy underlying AI-driven demand.
Assuming August and September together constitute a normal 63.4% of F3Q (Oct Q), the two months’ $53.4B in exports would imply approximately $84.3B for the full quarter, or +13.9% Q/Q (after F2Q27 rose 4.4%)—below our DC revenue estimate, consistent with the historical pattern we have observed.”
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Where the price stands
NVDA trades at $229. The 27 analysts who set a target in the last 3 months range from $270 to $515, with a median of $315. This $300 target is 5% below the median.
Since the note NVDA has moved −1% (from $230). 12-month window: day 2 of 365, closes on October 9, 2027.
Track record
This callOpen: NVDA has not reached $300 yet. This 12-month target is scored on August 27, 2027. Same target as this firm’s August 27, 2026 note, so it is scored there.
Firm track recordUBS: 79% of its 24 targets at least a year old were reached within 12 months (#15 of 20 firms); on NVIDIA, 5 of 5. Accuracy ranking →
UBS on NVIDIA
UBS price targets on NVIDIA
8 calls from January 6, 2026 to October 9, 2026. The target went from $235 to $300 (+28%). The rating stayed Buy.
- October 9, 2026 This noteKept the $300 targetBuy$300
- August 27, 2026Target raised from $280 (+7%)Buy$300
- August 14, 2026Target raised from $275 (+2%)Buy$280
- May 14, 2026Target raised from $245 (+12%)Buy$275
- May 11, 2026Kept the $245 targetBuy$245
- February 26, 2026Target raised from $235 (+4%)Buy$245
- February 10, 2026Kept the $235 targetBuy$235
- January 6, 2026Earliest call shownBuy$235



