Morgan Stanley Ford · F

Morgan Stanley Lowers Ford Price Target to $13

Analyst: Andrew Percoco 1 min read Reproduced verbatim
Rating
Equalweight
Target
$13
from $14 (−7%)
Upside
+6%
F at $12.30 today
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What the analyst said

Morgan Stanley analyst Andrew Percoco lowered the price target on Ford (NYSE: F) to $13 (from $14) while maintaining an Equalweight rating.

Disclaimer
The price target and rating on this page are the opinion of the issuing research firm and its analyst, not of Price Target. This page is published for informational purposes only and is not investment advice, a recommendation, or an offer to buy or sell any security. Past performance does not guarantee future results. Consider your own circumstances and consult a licensed financial adviser before making investment decisions.

This research note is reproduced verbatim from the issuing firm. Price Target never edits, paraphrases or alters analysts’ words — we only republish them in one place.

Where the price stands

F trades at $12.30. The 6 analysts who set a target in the last 3 months range from $12 to $16, with a median of $14.50. This $13 target is 10% below the median.

12-month window: day 0 of 365, closes on October 29, 2027.

Track record

This callOpen: a 12-month target, scored on October 29, 2027, a year after the note.

Firm track recordMorgan Stanley: 89% of its 38 targets at least a year old were reached within 12 months (#6 of 21 firms). Accuracy ranking →

Morgan Stanley on Ford

Morgan Stanley price targets on Ford

4 calls from July 29, 2026 to October 29, 2026. The target went from $15 to $13 (−13%). The rating stayed Hold.

Morgan Stanley targetF share price
  1. October 29, 2026 This noteTarget cut from $14 (−7%)Hold$13
  2. August 27, 2026Kept the $14 targetHold$14
  3. August 20, 2026Target cut from $15 (−7%)Hold$14
  4. July 29, 2026Earliest call shownHold$15
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Other analysts on Ford

RBC CapitalHold Cut price target −7%, kept rating Oct 29 $14from $15 Goldman SachsHold Cut price target −14%, kept rating Oct 29 $12from $14 JP MorganBuy Cut price target −6%, kept rating Oct 12 $16from $17 UBSBuy Cut price target −12%, kept rating Oct 7 $15from $17 Goldman SachsHold Cut price target −13%, kept rating Oct 6 $14from $16
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Price Target is an archive of Wall Street analyst research, published for informational purposes only. Nothing on this site is investment advice, a recommendation, or an offer to buy or sell any security. Analyst ratings and price targets are the opinions of the issuing firms, not of Price Target. Always do your own research or consult a licensed financial adviser.