UBS Reiterates Buy on Microsoft, $510 Price Target

Analyst: Karl Keirstead 1 min read Reproduced verbatim
Rating
Buy
Unchanged
Target
$510
Unchanged
Outcome
Reached
on August 28, 2026
UBS and Microsoft logos

What the analyst said

UBS analyst Karl Keirstead reiterated a Buy rating and $510.00 price target on Microsoft (NASDAQ: MSFT).

“Microsoft reported a largely in-line 3Q/Mar print, with most key metrics (c/c revs growth of 15%, Azure growth of 39%, M365 growth of 15%, EBIT margins of 46%) landing right on top of our estimates and investor consensus.

Looking forward, there were a few surprises that will shape the debate on the stock in the coming months – guidance for an acceleration in Azure growth in the Sept/Dec 2026 quarters, a material bump in capex and a faster-than-expected shift to usage-based pricing.

All-in, we expect muted follow-through in the stock.”

Disclaimer
The price target and rating on this page are the opinion of the issuing research firm and its analyst, not of Price Target. This page is published for informational purposes only and is not investment advice, a recommendation, or an offer to buy or sell any security. Past performance does not guarantee future results. Consider your own circumstances and consult a licensed financial adviser before making investment decisions.

This research note is reproduced verbatim from the issuing firm. Price Target never edits, paraphrases or alters analysts’ words — we only republish them in one place.

Where the price stands

MSFT trades at $532. The 28 analysts who set a target in the last 3 months range from $515 to $750, with a median of $630. This $510 target is 19% below the median, the lowest on the Street.

Since the note MSFT has moved +25% (from $424). 12-month window: day 190 of 365, closes on April 30, 2027.

Track record

This call✓ Target reached on August 28, 2026, 4 months after the note.

Firm track recordUBS: 81% of its 54 targets at least a year old were reached within 12 months (#9 of 26 firms). Accuracy ranking →

Earnings reactionOne of 15 notes after Microsoft’s Apr 29 results: 7 raised · 3 cut · 5 kept. See every call →

UBS on Microsoft

UBS price targets on Microsoft

6 calls from July 31, 2025 to October 29, 2026. The target went from $650 to $700 (+8%). The rating stayed Buy.

UBS targetMSFT share price
  1. October 29, 2026Target raised from $675 (+4%)Buy$700
  2. October 15, 2026Target raised from $525 (+29%)Buy$675
  3. July 30, 2026Target raised from $480 (+9%)Buy$525
  4. July 27, 2026Target cut from $510 (−6%)Buy$480
  5. April 30, 2026 This noteTarget cut from $650 (−22%)Buy$510
  6. July 31, 2025Earliest call shownBuy$650
Share
Share on
Price Target is an archive of Wall Street analyst research, published for informational purposes only. Nothing on this site is investment advice, a recommendation, or an offer to buy or sell any security. Analyst ratings and price targets are the opinions of the issuing firms, not of Price Target. Always do your own research or consult a licensed financial adviser.