Morgan Stanley Rivian · RIVN

Morgan Stanley Raises Rivian Price Target to $14

Analyst: Andrew Percoco 1 min read Reproduced verbatim
Rating
Underweight
Target
$14
from $13 (+8%)
Outcome
Reached
on October 9, 2026
Morgan Stanley and Rivian logos

What the analyst said

Morgan Stanley analyst Andrew Percoco raised the price target on Rivian Automotive Inc (NASDAQ: RIVN) to $14 (from $13) while maintaining an Underweight rating.

Disclaimer
The price target and rating on this page are the opinion of the issuing research firm and its analyst, not of Price Target. This page is published for informational purposes only and is not investment advice, a recommendation, or an offer to buy or sell any security. Past performance does not guarantee future results. Consider your own circumstances and consult a licensed financial adviser before making investment decisions.

This research note is reproduced verbatim from the issuing firm. Price Target never edits, paraphrases or alters analysts’ words — we only republish them in one place.

Where the price stands

RIVN trades at $13.29. The 11 analysts who set a target in the last 3 months range from $10 to $23, with a median of $18. This $14 target is 22% below the median.

Since the note RIVN has moved −21% (from $16.83). 12-month window: day 97 of 365, closes on July 31, 2027.

Track record

This call✓ Target reached on October 9, 2026, 2 months after the note.

Firm track recordMorgan Stanley: 82% of its 49 targets at least a year old were reached within 12 months (#8 of 26 firms). Accuracy ranking →

Earnings reactionOne of 6 notes after Rivian’s Jul 30 results: 4 raised · 0 cut · 2 kept. See every call →

Morgan Stanley on Rivian

Morgan Stanley price targets on Rivian

7 calls from August 12, 2025 to October 30, 2026. The target went from $12 to $13 (+8%). The rating moved from Hold to Sell.

Morgan Stanley targetRIVN share price
  1. October 30, 2026Target cut from $14 (−7%)Sell$13
  2. July 31, 2026 This noteTarget raised from $13 (+8%)Sell$14
  3. July 14, 2026Target raised from $12 (+8%)Sell$13
  4. March 19, 2026Kept the $12 targetSell$12
  5. January 2, 2026Kept the $12 targetSell$12
  6. December 8, 2025Downgraded to Sell, kept the $12 targetSell$12
  7. August 12, 2025Earliest call shownHold$12
Share

Other analysts on Rivian

UBSBuy Upgraded Nov 2 $17 MizuhoSell Cut price target −23%, kept rating Oct 30 $10from $13 CantorHold Cut price target −16%, kept rating Oct 30 $16from $19 EvercoreBuy Kept rating and price target Oct 30 $18maintained JefferiesBuy Upgraded Oct 30 $17
Share on
Price Target is an archive of Wall Street analyst research, published for informational purposes only. Nothing on this site is investment advice, a recommendation, or an offer to buy or sell any security. Analyst ratings and price targets are the opinions of the issuing firms, not of Price Target. Always do your own research or consult a licensed financial adviser.